Bottom post of the previous page:
I did an update about Alfa branding in F1 a couple of days ago here viewtopic.php?t=15870&start=1350#p457588
Probably would have made more sense to put it in this thread. In fact I willt copy it into here. see below
As to what is happening to Sauber next year look at post #163 a few post up on this page. There is a summary and a link there to the fuller story.
Anyway here is the copies thread explaining the Alfa brand plans for the future. Basically not F1. Sauber already have a new naming rights sponsor in place to replace Alfa for 2024 and 2025 after which they become Audi or whatever. (That identity will be known on 12 th December when the official 2024 entry list is released by the FIA.
Copy of post I mentioned above.
Everso Biggyballies wrote: ↑2 months ago I cant remeber what thread this (Alfa brand continuing in F1) was discussed in, and cant find it in the Alfa Audi thread. We were talking about the future of Alfa Romeo as a brand name in F1. @Double Fart reminded us of the Haas branding exercise suggested earlier in the year, and more recently I had also read that was to go ahead.....
Well Alfa to Haas as an engine brand partner (Ferrari engines branded Alfa Romeo) seemed like it was progressing.Until today.
Today Alfa have said no thy will not be in F1 at all for the forseeable future..... To be honest anyone getting on board with Haas is not a partnership destined for success. Unkind but true. An article in Autosport today relays the latest news from Alfa management on its continuance in Motorsport and it seems F1 is not part of it.
Alfa Romeo focused on WEC switch after ruling out staying in F1
Alfa Romeo says its focus is on a move to the World Endurance Championship, after ruling out having any more involvement in Formula 1 for now.
Alfa's title sponsorship deal with the Sauber team came to an end at last weekend’s Abu Dhabi Grand Prix, following a successful six years together.
And while Alfa Romeo was linked with a possible tie-up with Haas instead, and did speak to Haas, negotiations never got very far.
Now, Alfa Romeo CEO Jean-Philippe Imparato has explained that, with his company determined to remain in motorsport, a move to WEC is now the most likely route.
Asked about the Haas situation and why things did not progress, Imparato said: “We weren't interested in aiming to do a copy/paste operation in the style of the one done with Sauber.
“It would have led us to become one of those who puts stickers on bodywork. It would no longer have been new and we wouldn't have been part of a story.
“We started looking at something else, quickly reaching a conclusion. Alfa Romeo has nothing to do with the world of rallying, the Stellantis group already has two brands involved in Formula E, and so the focus has shifted to the WEC, a world in which Alfa Romeo has lived in the past wonderful experiences."
Imparato has explained that no final decision has been made about how Alfa Romeo would make its step into WEC though, as it was currently evaluating the most cost-efficient way of doing it.
Clearly Alfa want to be more than a stickers on a car paying someone elses bills and want something of their own. F1 is not viable for an auto manufacturer the size of Alfa without some Group support and we all know how difficult, costly and flawed the F1 process is. WEC as we have seen from the explosion of manufacturer interest and participation seems all together easier and whilst not of the same profile as F1 is on an extreme upwards trajectory as the new Hypercar /LMDh categories take off in both the US and Word wide.
I look forward to seeing the Alfa Brand return to top level Sports Car racing. Its where they should be, despite their early 1950's F1domination.
The Tip 33 series of the early 1970's were beautiful to look at and listen to. Eargasm stuff.
Dont overlook that with Stelantis (who now own Alfa) also own Peugeot and a joint operation or co-operation could be valid and of mutual interest. Oh I forgot they do own Maserati now as well! Own is probably the wrong word. Fiat Chrysler have moved them all under their Stellantis Operating Group. (Alfa and Maserati havent changed hands and Stellantis bought Peugeot a few years ago.)
@erwin greven.Perhaps this becomes now more of a Sports Car thread topic, but Im I am sure we will soon see the Alfa Brand in someway back in the top class of WEC.
From the Alfa boss more on their Sportscar thoughtsObviously their (Alfa) demise as an F1 identity has been driven by Audi taking over Sauber and the very badge engineering method Alfa ran latterly in F1, but they have many more options to have a more real involvement in Motor Sports with Sports cars. I would rather the Alfa brand be in Sportscars than out of F1 and no motorsport at all. Motorsport fits with thir heritage“The WEC world is experiencing a moment of great interest, and when there is a lot of euphoria it becomes difficult to understand what level of investment is necessary to aim for the highest goals,” he said.
“We saw in 2015 [in LMP1] that uncontrolled cost escalation ultimately rebounds, so we took some time to understand how this will all play out.
“I believe it is correct to have a clear picture and know precisely what you are facing before launching into a project."
One possibility could be to tie-up with Peugeot, which is part of the same Stellantis group.
“Obviously it's one of the scenarios we evaluated,” added Imparato
“There are already houses within the Stellantis group whose sports programmes are in close contact, for example DS and Maserati in Formula E.
“When we return to the track we will do so with the support of Stellantis' motorsport projects, and as Peugeot is already present in the WEC obviously co-operation is more than possible. Then perhaps the two projects may have parallel paths in other aspects, but in the end we are in the same family.
“However, I would like to clarify that at the moment we are not yet able to confirm anything. We will do so when we have completed the planning and evaluation of the investment".